Service: VM Training & Development
Unlock the potential of your people and develop the potential of your store teams for outstanding retail brand delivery. A well-trained and motivated workforce is proven to have a measurable impact on in-store customer experience. But not all retail VM training and development providers are the same.
Unlike generalist trainers, our qualified experts have unparalleled knowledge of this highly specialised area of retail VM training. Visual Thinking is trusted by some of the world’s best-known brands to develop their store teams in VM. Our delivery goes far beyond the scope of conventional task-based training; we equip your people with the knowledge, skills and behaviours to seize and maintain the leading creative and technical edge in a highly competitive retail marketplace. We provide many types of VM training and development, from store presentation, visual merchandising and creative display, through to all aspects of brand development, retail brand delivery and brand management.
We deliver this through a range of innovative and stimulating bespoke learning experiences such as group workshops, self-learn training packages, train-the-trainer, large-scale company events and one-to-one coaching for senior managers. Our programmes deliver quantifiable results to make a visible difference to retail brand delivery and sales performance in-store.
Expert VM training and development, exceptional performance improvement.
Project: Retail Management Training Tools
Brief: Fashion in the Mix
After working with the UK's Tesco and Sainsbury's supermarkets to establish their retail competence for selling fashion clothing, Australian grocery giant Coles contacted us to help them launch their own exclusive private label clothing brand (Mix).
Solution: Right first time
Visual Thinking worked with Coles operations team to develop a comprehensive range of operational standards documents, training programmes and tools. Bespoke to Coles, they were designed to help the store management and clothing team members, who were all new to selling clothing in a supermarket, learn the basics about how to operate a successful clothing department.
Over 200 people were trained in theory and practical based operations and VM in just one week across 8 different locations nationally, leaving the delegates confident and motivated to run their new 'Mix' departments.
After the successful launch of the first 55 stores, Coles have indicated that Visual Thinking will be engaged again to progress development of the brand and its retail presence throughout Australia.