Service: VM Training & Development
Unlock the potential of your people and develop the potential of your store teams for outstanding retail brand delivery. A well-trained and motivated workforce is proven to have a measurable impact on in-store customer experience. But not all retail VM training and development providers are the same.
Unlike generalist trainers, our qualified experts have unparalleled knowledge of this highly specialised area of retail VM training. Visual Thinking is trusted by some of the world’s best-known brands to develop their store teams in VM. Our delivery goes far beyond the scope of conventional task-based training; we equip your people with the knowledge, skills and behaviours to seize and maintain the leading creative and technical edge in a highly competitive retail marketplace. We provide many types of VM training and development, from store presentation, visual merchandising and creative display, through to all aspects of brand development, retail brand delivery and brand management.
We deliver this through a range of innovative and stimulating bespoke learning experiences such as group workshops, self-learn training packages, train-the-trainer, large-scale company events and one-to-one coaching for senior managers. Our programmes deliver quantifiable results to make a visible difference to retail brand delivery and sales performance in-store.
Expert VM training and development, exceptional performance improvement.
Case Studies:
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Client: The co-operative
Project: Training & Development Tools
Brief: Moving Images
The Co-operative Supermarkets wanted to get their store and Head office Teams together to review progress at the end of a disappointing trading year.
Solution: Training roadshows
We organised a series of regional conference events, held as innovative ‘video roadshows’, to engage people with some difficult messages and to involve them in future plans for regenerating the business.
The aim was to explore the cultural and operational barriers affecting performance. We developed a compelling series of candid, thought provoking and inspiring films, that portrayed the Co-Op from a Customer, colleague and stores perspective.
Olympic gold medallist James Cracknell was even rowed in to inspire cultural and behavioural change. The films formed the backdrop for company speakers and a series of lively, facilitated group activity sessions to introduce new initiatives to the store teams for moving the business forward.
Delegate feedback was surprising and highly positive after the events. People commented on the new sense of direction, partnership and purpose that had been established through the honesty and simplicity of communications at the events and the dialogue about new strategic plans to tackle the challenges people faced which had been shared.
